Saturday, May 28, 2011

Content-focused iPad apps value form over function, study finds

A report released by the Nielsen Norman Group shows that many iPad apps are confusing users by being too subtle about the gestures needed to navigate them, and some are not sensitive enough to the accuracy limit of fingertips. The authors also found that many companies with perfectly functional websites are wasting their time making a less-functional iPad app.

The authors of the report sought to determine what roadblocks a group of 16 individuals interacting with iPads they've owned for two months would experience during use. The test subjects were asked to perform a variety of tasks on different apps and a few websites, including finding a story of interest they could easily get back to on The Daily, listening to the last "Science Friday" episode on NPR's app, and looking for a birthday gift for themselves on Amazon.

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Samantha Mathis Samantha Morton Grace Park Jill Wagner Susie Castillo

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